Tuesday, November 1, 2011

the styleliner

Joey Wolffer, entrepeneur, has opened what has become
 one of the most recognizable stores in the Hamptons. 

 It's a refurbished potato chip truck 
The Styleliner.

Joey, a jewelry designer and stylist,
 has traveled around the world gathering unique items to sell
from her boutique on wheels.
 Joey's innovation is no surprise to those who know her;
she's just following in the footsteps of her great-great-grandfather,
once a peddler, 
who ended up starting the legendary
Marks & Spencer 
in the UK.

Joey divides her time between
the Hamptons, Palm Beach, 
and New York City.

If you are lucky enough to see her truck,
stop by.
I promise you'll find a treasure.

Check her out on Bravo tonight
at 10:30 on Fashion Hunters!

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